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Verve appointed to run Orange’s Online Customer Panel, “Better Together”
Friday, May 28, 2010
Verve, the specialist in customer advisory panels and online brand communities, has been appointed to build, manage and run Orange’s online customer panel, “Better Together”. Verve will provide Orange with the Verve Engine community platform, ongoing community management services and market research consultancy. The panel will help put the voice of the customer at the centre of Orange’s business, and on the desktop of decision-makers.
Anna Tozer, from Orange Market Insight comments:
“We are very excited to be working with Verve to build “Better Together”. The panel will
provide us with a direct dialogue with our customers and bring Orange a streamlined, costeffective
online research framework to inform better decision-making across the whole
business.”
Jeannie Arthur, UK MD Verve, commented:
“We are looking forward to working on this project with Orange to provide the business with a long-term, strategic asset to understand their customers better.”
About Verve
Verve is the specialist in building, managing and maintaining customer advisory panels and online brand communities. Verve brings together a multi-disciplinary team of professionals with a proven track record in the marketing services industry to put the voice of the customer at the heart of business. This delivers faster, better, more costeffective and more professional research through a unique combination of expertise in online panels, research, social media, communities, technology, marketing and graphic design. Verve is powered by Verve Engine, the best-in-class technology and services platform for efficient, flexible, scalable customer advisory panels and online brand communities.
Verve is online at www.addverve.com
Enquiries:
Emma Morioka, Partner, Proposition Development
e.morioka@addverve.com
T:+44 (0)20 7928 4314
M:+44 (0)7801 414596
Andrew Cooper, Partner and CEO
a.cooper@addverve.com
T: +44 (0)20 7928 4314
M:+44 (0)7718 588399
